# Curious Elixirs

[curiouselixirs.com](https://curiouselixirs.com) · [HTML profile](https://consumer-brand-index.vercel.app/brand/curious-elixirs)

> Feel better tomorrow without giving up tonight

- Categories: [Food & Beverage](https://consumer-brand-index.vercel.app/category/food-beverage), [Beverage](https://consumer-brand-index.vercel.app/category/beverage)
- Commerce platform (measured): shopify

> Data note: every section below is source-tagged and most of the current
> dataset is generated sample data — not factual claims about this brand.
> Only sections whose provenance line says `real data` reflect a live
> source. See [methodology](https://consumer-brand-index.vercel.app/methodology.md).

## Identity

Curious Elixirs creates award‑winning, non‑alcoholic cocktail elixirs that taste like sophisticated adult drinks without the booze, sugar spikes, or artificial additives. Each beverage blends organic ingredients, adaptogenic herbs, and carefully selected botanicals to deliver layered, complex flavors inspired by classic cocktails while supporting relaxation and wellness. Their range includes a variety pack, single‑serve mini cans, and curated bundles, all gluten‑free, preservative‑free, and low‑sugar. Curious Elixirs sells directly to consumers online, offers subscription discounts, and provides wholesale options for retailers. Recognized by the New York Times as a top non‑alcoholic drink for six consecutive years, they aim to help people enjoy flavorful, mindful drinking experiences without compromising health.

Social profiles: [facebook](https://facebook.com/curiouselixirs) · [instagram](https://instagram.com/curiouselixirs) · [pinterest](https://pinterest.com/curiouselixirs) · [tiktok](https://tiktok.com/@curiouselixirs) · [x](https://x.com/curiouselixirs) · [linkedin](https://linkedin.com/company/curious-elixirs)

_Source: context_dev · real data · fetched 2026-08-14_

## What they sell

12 products extracted from curiouselixirs.com (AI-assisted extraction).

Price range: $36–$186 USD

| Product | Price |
| --- | --- |
| Curious Cocktail Club - Monthly Variety Pack | $186 |
| Curious Super Sampler • Limited-Edition | $149 |
| Curious No. 4 Booze-Free Cocktails | $108 |
| Curious Zero Lions Mane Lager • Booze-Free Craft Brew | $79 |
| Curious No. 5 Booze-Free Cocktails | $55 |
| Curious No. 1 Booze-Free Cocktails | $49 |

_Source: context_dev · real data · fetched 2026-08-14_

## Tech stack

- Email & SMS: [Klaviyo](https://consumer-brand-index.vercel.app/tool/klaviyo)
- Platform: [Shopify](https://consumer-brand-index.vercel.app/tool/shopify)
- Reviews & Loyalty: [Okendo](https://consumer-brand-index.vercel.app/tool/okendo)
- Tracking: [Google Analytics 4](https://consumer-brand-index.vercel.app/tool/google-analytics-4), [Meta Pixel](https://consumer-brand-index.vercel.app/tool/meta-pixel)

_Source: webappanalyzer · real data · fetched 2026-08-27_

## TikTok content

Recipe content is the format that works — mocktail builds and taste-test reveals together carry the majority of output, with ingredient education filling the credibility gap.

@@curiouselixirs · 33K followers · ~3.4 posts/week

Top topics: mocktail recipe (32%), taste test reveal (24%), functional ingredient education (20%), unboxing flavor drop (15%), bartender collab (9%)

_Source: gemini · sample data · fetched 2026-10-15_

## Ads

No currently active paid creative detected across tracked platforms — the functional mocktail line appears to lean on bar/restaurant wholesale and press over paid social.

0 active ads · velocity: declining

_Source: foreplay · sample data · fetched 2026-10-15_

## Hiring

Selective hiring, mostly growth-side.

5 open roles · 3 Retail, 1 Creative, 1 Growth & Marketing

_Source: job_boards · sample data · fetched 2026-10-15_

## Funding

Small seed round to fund grocery and specialty-retail distribution beyond DTC.

Total raised: $2.5M

_Source: nyne · sample data · fetched 2026-10-15_

## In the news

Story clusters from the last ~84 days:

| Date | Story | Type |
| --- | --- | --- |
| 2026-07-11 | [Curious Elixirs' non-alcoholic cocktails pick up new grocery placements](https://bevnet.com/curious-elixirs-grocery-placements) | retail_expansion |

_Source: gdelt · sample data · fetched 2026-10-15_

## See also

- [Interactive profile (HTML)](https://consumer-brand-index.vercel.app/brand/curious-elixirs)
- [All brands](https://consumer-brand-index.vercel.app/brands)
- [Methodology](https://consumer-brand-index.vercel.app/methodology.md)
