# Sijo

[sijohome.com](https://sijohome.com) · [HTML profile](https://consumer-brand-index.vercel.app/brand/sijo)

> Sleep Better with SIJO—impossibly soft, naturally cooling, sustainably made.

- Categories: [Home & Garden](https://consumer-brand-index.vercel.app/category/home-garden), [Sleepwear](https://consumer-brand-index.vercel.app/category/sleepwear), [Home & Bedding](https://consumer-brand-index.vercel.app/category/home-bedding)
- Commerce platform (measured): shopify

> Data note: every section below is source-tagged and most of the current
> dataset is generated sample data — not factual claims about this brand.
> Only sections whose provenance line says `real data` reflect a live
> source. See [methodology](https://consumer-brand-index.vercel.app/methodology.md).

## Identity

Sijo is a sustainable home‑textiles brand that designs and sells premium bedding and loungewear focused on natural cooling and comfort. Their product line includes sheet sets, duvet covers, pillowcases, fitted and flat sheets, as well as comforters, pillows, mattress pads, and soft apparel—all crafted from eco‑friendly fibers such as eucalyptus, bamboo, organic cotton, and French linen. Sijo emphasizes breathable, temperature‑regulating performance, hypoallergenic qualities, and luxurious softness while maintaining environmentally responsible manufacturing. The company offers a curated shopping experience with best‑seller collections, bundle savings, and a 15% first‑order discount, plus free U.S. shipping over $100 and a 60‑day return policy.

Social profiles: [facebook](https://facebook.com/sijohome) · [instagram](https://instagram.com/sijohome) · [tiktok](https://tiktok.com/@sijohome) · [x](https://x.com/sijohome) · [linkedin](https://linkedin.com/company/sijo-home)

_Source: context_dev · real data · fetched 2026-08-15_

## What they sell

10 products extracted from sijohome.com (AI-assisted extraction).

Price range: $39–$148 CAD

| Product | Price |
| --- | --- |
| LuxeWeave Linen No Flat Sheet Set - Refresh | $148 |
| TempTune Cooling Mattress Pad - Refresh | $148 |
| AiryWeight Eucalyptus Sheet Set - Refresh | $123 |
| Bamboo Viscose Duvet Cover Set - Refresh | $119 |
| AiryWeight Eucalyptus Duvet Cover - Refresh | $89 |
| LuxeWeave Linen Pillowcase Set - Refresh | $60 |

_Source: context_dev · real data · fetched 2026-08-15_

## Tech stack

- Email & SMS: [Attentive](https://consumer-brand-index.vercel.app/tool/attentive), [Klaviyo](https://consumer-brand-index.vercel.app/tool/klaviyo)
- Platform: [Shopify Plus](https://consumer-brand-index.vercel.app/tool/shopify-plus)
- Reviews & Loyalty: [Okendo](https://consumer-brand-index.vercel.app/tool/okendo)
- Tracking: [Google Analytics 4](https://consumer-brand-index.vercel.app/tool/google-analytics-4), [Meta Pixel](https://consumer-brand-index.vercel.app/tool/meta-pixel)

_Source: webappanalyzer · real data · fetched 2026-08-27_

## TikTok content

ASMR-adjacent sheet-feel demonstrations are the format that performs, with bedroom-refresh before/afters and fabric education filling out a steady, education-forward feed.

@@sijo · 31K followers · ~2.8 posts/week

Top topics: sheet feel test / ASMR (29%), bedroom refresh (24%), fabric education (21%), gifting guide (16%), unboxing the sheet set (10%)

_Source: gemini · sample data · fetched 2026-10-15_

## Ads

Bamboo lyocell sheet-set demos and softness claims dominate the Meta creative mix.

44 active ads (meta 29, google 9, tiktok 6) · velocity: steady

_Source: foreplay · sample data · fetched 2026-10-15_

## Hiring

Hiring across multiple functions — scaling posture.

9 open roles · 3 Creative, 2 Growth & Marketing, 2 Engineering, 1 Operations, 1 Retail

_Source: job_boards · sample data · fetched 2026-10-15_

## Funding

Founder-led sleepwear brand; no disclosed institutional funding rounds.

Bootstrapped — no outside funding recorded.

_Source: nyne · sample data · fetched 2026-10-15_

## In the news

Story clusters from the last ~84 days:

| Date | Story | Type |
| --- | --- | --- |
| 2026-07-16 | [Sijo expands its bamboo bedding line into a new retail partnership](https://retaildive.com/sijo-bamboo-bedding-retail-partnership) | retail_expansion |

_Source: gdelt · sample data · fetched 2026-10-15_

## See also

- [Interactive profile (HTML)](https://consumer-brand-index.vercel.app/brand/sijo)
- [All brands](https://consumer-brand-index.vercel.app/brands)
- [Methodology](https://consumer-brand-index.vercel.app/methodology.md)