# YSE Beauty

[ysebeauty.com](https://ysebeauty.com) · [HTML profile](https://consumer-brand-index.vercel.app/brand/yse-beauty)

> Skincare-meets-makeup for glowing results—no downtime, no drama.

- Categories: [Beauty](https://consumer-brand-index.vercel.app/category/beauty), [Makeup](https://consumer-brand-index.vercel.app/category/makeup)
- Commerce platform (measured): shopify

> Data note: every section below is source-tagged and most of the current
> dataset is generated sample data — not factual claims about this brand.
> Only sections whose provenance line says `real data` reflect a live
> source. See [methodology](https://consumer-brand-index.vercel.app/methodology.md).

## Identity

YISE Beauty is a modern skincare‑meets‑makeup brand that creates curated, clinically effective products designed for busy women who want fast, visible results. Their line includes multi‑tasking items such as SPF primers, brightening serums, exfoliating pads, eye creams, lip tints, and moisturizers that smooth, hydrate, brighten, plump, and firm the skin. YISE offers flexible shopping options like build‑your‑own sets, bundles, and gift cards, plus perks such as subscription savings, member rewards, and an ambassador program, all aimed at delivering a radiant, effortless glow.

Social profiles: [instagram](https://instagram.com/yisebeauty) · [facebook](https://facebook.com/yisebeauty)

_Source: context_dev · real data · fetched 2026-08-15_

## What they sell

12 products extracted from ysebeauty.com (AI-assisted extraction).

Price range: $24–$125 USD

| Product | Price |
| --- | --- |
| Minutes to Glow Trio | $125 |
| Problem Solver Tranexamic Dark Spot Cream | $88 |
| It Girl Mockneck Sweatshirt | $88 |
| Morning Cocktail Vitamin C Serum | $85 |
| Your Favorite Ex Exfoliating Pads | $75 |
| Xtremely Quenched™ Moisturizer | $68 |

_Source: context_dev · real data · fetched 2026-08-15_

## Tech stack

- Email & SMS: [Klaviyo](https://consumer-brand-index.vercel.app/tool/klaviyo)
- Platform: [Shopify Plus](https://consumer-brand-index.vercel.app/tool/shopify-plus)
- Reviews & Loyalty: [Okendo](https://consumer-brand-index.vercel.app/tool/okendo)
- Tracking: [Google Analytics 4](https://consumer-brand-index.vercel.app/tool/google-analytics-4), [Meta Pixel](https://consumer-brand-index.vercel.app/tool/meta-pixel), [TikTok Pixel](https://consumer-brand-index.vercel.app/tool/tiktok-pixel)

_Source: webappanalyzer · real data · fetched 2026-08-27_

## TikTok content

Application-focused get-ready-with-mes lead, but shade-match and inclusivity content pulls consistently strong engagement — together they're the brand's clearest differentiator on the feed.

@@ysebeauty · 61K followers · ~2.8 posts/week

Top topics: clean makeup application (29%), shade match / inclusivity (24%), get ready with me (22%), ingredient education (15%), unboxing new drops (10%)

_Source: gemini · sample data · fetched 2026-10-15_

## Ads

Founder-led Meta video from launch has tapered off; small always-on retargeting remains.

39 active ads (meta 27, google 5, tiktok 7) · velocity: declining

_Source: foreplay · sample data · fetched 2026-10-15_

## Hiring

Selective hiring, mostly growth-side.

5 open roles · 3 Creative, 1 Customer Experience, 1 Engineering

_Source: job_boards · sample data · fetched 2026-10-15_

## Funding

Celebrity-founded beauty launch (2023); no disclosed institutional funding rounds to date.

Bootstrapped — no outside funding recorded.

_Source: nyne · sample data · fetched 2026-10-15_

## In the news

Story clusters from the last ~84 days:

| Date | Story | Type |
| --- | --- | --- |
| 2026-08-12 | [Kinda Chic to Be an SI Swimsuit Model Redefining Success on Your Own Terms](https://swimsuit.si.com/swimnews/kinda-chic-to-be-an-si-swimsuit-model) | other |
| 2026-06-10 | [Should You Cocktail Your Sunscreens ?](https://www.harpersbazaar.com/beauty/skin-care/a71538540/sunscreen-cocktailing-spf-safety/) | other |
| 2026-06-03 | [The 10 Best Face Sunscreens of 2026 , Tested and Reviewed](https://www.marieclaire.com/beauty/skincare/best-face-sunscreens-2026/) | other |
| 2026-06-02 | [The best beauty items for travel ... from easy makeup removers to hydrating face masks](https://www.dailymail.com/lifestyle/beauty/article-15865477/best-beauty-items-travel-easy-makeup-removers-hydrating-face-masks.html) | other |
| 2026-05-30 | [Here What Everyone Wore to SI Swimsuit Swim Week VIP Kick - Off Dinner in Miami](https://swimsuit.si.com/swimnews/si-swimsuit-vip-kick-off-dinner-swim-week-miami-all-looks) | other |

_Source: gdelt · real data · fetched 2026-08-19_

## See also

- [Interactive profile (HTML)](https://consumer-brand-index.vercel.app/brand/yse-beauty)
- [All brands](https://consumer-brand-index.vercel.app/brands)
- [Methodology](https://consumer-brand-index.vercel.app/methodology.md)
