# Brands that look like SmartyPants Vitamins

[HTML version](https://consumer-brand-index.vercel.app/vibe/smartypants-vitamins) · anchor color #fc473c

Ranked by perceptual (CIELAB) distance between stored brand-kit color palettes.

## By look

| # | Brand | ΔE distance | Category match |
| --- | --- | --- | --- |
| 1 | [Nom Nom](https://consumer-brand-index.vercel.app/brand/nom-nom) | 17.3 |  |
| 2 | [Stella & Chewy's](https://consumer-brand-index.vercel.app/brand/stella-chewy-s) | 19.5 |  |
| 3 | [Trade Coffee](https://consumer-brand-index.vercel.app/brand/trade-coffee) | 22.7 |  |
| 4 | [BÉIS](https://consumer-brand-index.vercel.app/brand/b-is) | 23.4 |  |
| 5 | [Glossier](https://consumer-brand-index.vercel.app/brand/glossier) | 39.8 |  |
| 6 | [MaryRuth's](https://consumer-brand-index.vercel.app/brand/maryruth-s) | 28.0 | yes |
| 7 | [wildwonder](https://consumer-brand-index.vercel.app/brand/wildwonder) | 30.6 |  |
| 8 | [Ridge](https://consumer-brand-index.vercel.app/brand/ridge) | 33.2 |  |
| 9 | [Gymshark](https://consumer-brand-index.vercel.app/brand/gymshark) | 33.4 |  |
| 10 | [Lalo](https://consumer-brand-index.vercel.app/brand/lalo) | 33.5 |  |
| 11 | [Dorsey](https://consumer-brand-index.vercel.app/brand/dorsey) | 33.6 |  |
| 12 | [Bobbie](https://consumer-brand-index.vercel.app/brand/bobbie) | 34.5 |  |

## By look + category

Same colour ranking, with a discount for brands sharing this anchor's category.

| # | Brand | ΔE distance | Category match |
| --- | --- | --- | --- |
| 1 | [MaryRuth's](https://consumer-brand-index.vercel.app/brand/maryruth-s) | 28.0 | yes |
| 2 | [Nom Nom](https://consumer-brand-index.vercel.app/brand/nom-nom) | 17.3 |  |
| 3 | [Stella & Chewy's](https://consumer-brand-index.vercel.app/brand/stella-chewy-s) | 19.5 |  |
| 4 | [Trade Coffee](https://consumer-brand-index.vercel.app/brand/trade-coffee) | 22.7 |  |
| 5 | [BÉIS](https://consumer-brand-index.vercel.app/brand/b-is) | 23.4 |  |
| 6 | [BulkSupplements.com](https://consumer-brand-index.vercel.app/brand/bulksupplements-com) | 41.6 | yes |
| 7 | [Glossier](https://consumer-brand-index.vercel.app/brand/glossier) | 39.8 |  |
| 8 | [wildwonder](https://consumer-brand-index.vercel.app/brand/wildwonder) | 30.6 |  |
| 9 | [Ridge](https://consumer-brand-index.vercel.app/brand/ridge) | 33.2 |  |
| 10 | [Gymshark](https://consumer-brand-index.vercel.app/brand/gymshark) | 33.4 |  |
| 11 | [Lalo](https://consumer-brand-index.vercel.app/brand/lalo) | 33.5 |  |
| 12 | [Dorsey](https://consumer-brand-index.vercel.app/brand/dorsey) | 33.6 |  |

## See also

- [Interactive page (HTML)](https://consumer-brand-index.vercel.app/vibe/smartypants-vitamins)
- [All of /vibe](https://consumer-brand-index.vercel.app/vibe)
- [SmartyPants Vitamins brand page](https://consumer-brand-index.vercel.app/brand/smartypants-vitamins)