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@beistravelsample · data partner · todaylabeled 80/86 posts · 6 unclassified · reconstructed from post timestamps

Their biggest bet doesn't pay off: Demonstration open runs 21% of output at 0.94x median views, while Problem cold-open does 2.19x on just 13%.

followers
210K
90-day growth
+27.6%
cadence
5.1 posts/wk
engagement
5.9%
posts · 118d window
86

Hook lift · vs their own median views

bar length = lift · thickness = share of output
1.0×2.4×
lift · share
  • Demonstration open
    0.94× · 21%
  • Problem cold-open
    2.19× · 13%
  • Direct address
    0.87× · 12%
  • Narrative cold-open
    1.01× · 9%
  • Social proof open
    0.83× · 8%
  • Text-on-screen claim
    1.14× · 7%
  • Pattern interrupt
    1.10× · 7%
  • Trend/audio lead
    0.70× · 7%
  • Result-first reveal
    0.61× · 5%
  • Authority open
    0.91× · 5%

Label mix · 89 days · % of posts

chart shortened — 100 posts only reach day −117
  • Problem cold-open
  • Authority open
  • Demonstration open
  • Direct address
  • Narrative cold-open

Problem cold-open: from 20 to 100 (min 10, max 100); Authority open: from 5 to 0 (min 0, max 10.526315789473683); Demonstration open: from 20 to 0 (min 0, max 20); Direct address: from 5 to 0 (min 0, max 42.857142857142854); Narrative cold-open: from 10 to 0 (min 0, max 25)

posts in trailing 28d windowmax 21

reconstructed from post timestamps · deleted posts are invisible

Posts · by lift, not views

Hooks that outperform in Travel that @beistravel rarely uses:

  • Result-first reveal1.7× category median · 5% of their output

category evidence: 1 labeled peer · per-brand-normalized lift, so follower counts cannot confound it