Content report
@razersample · data partner · todaylabeled 96/100 posts · 4 unclassified · reconstructed from post timestampsTheir biggest bet doesn't pay off: Trend/audio lead runs 30% of output at 0.70x median views, while Demonstration open does 2.25x on just 10%.
- followers
- 780K
- 90-day growth
- +7.4%
- cadence
- 13.8 posts/wk
- engagement
- 11.0%
- posts · 118d window
- 100
Hook lift · vs their own median views
bar length = lift · thickness = share of output- Trend/audio lead0.68× · 30%
- Direct address0.97× · 17%
- Problem cold-open1.25× · 11%
- Demonstration open2.21× · 10%
- Result-first reveal1.29× · 7%
- Text-on-screen claim1.02× · 6%
- Pattern interrupt0.69× · 5%
- Authority open1.30× · 4%
- Social proof open0.66× · 3%
- Narrative cold-open1.50× · 3%
Label mix · 31 days · % of posts
chart shortened — 100 posts only reach day −59- Trend/audio lead
- Authority open
- Demonstration open
- Direct address
- Narrative cold-open
Trend/audio lead: from 31.25 to 100 (min 12, max 100); Authority open: from 0 to 0 (min 0, max 10); Demonstration open: from 9.375 to 0 (min 0, max 21.73913043478261); Direct address: from 15.625 to 0 (min 0, max 33.33333333333333); Narrative cold-open: from 3.125 to 0 (min 0, max 7.4074074074074066)
reconstructed from post timestamps · deleted posts are invisible
Posts · by lift, not views
esports partner reacts to the new peripheral (v14)
3.33×Demonstration openSkitCommerce pushPartnerships & collabs
1.0M views1mo ago
RGB setup tour: reader edition (v16)
3.28×Demonstration openTalking headCommunity / replyCulture & trends
990.5K views1mo ago
RGB setup tour: reader edition pt 3
3.24×Demonstration openTalking headLaunch / dropCustomer stories
978.1K views3mo ago
unboxing the new mouse before anyone else gets it (v14)
3.24×Demonstration openVoiceover B-rollCommunity / replyCustomer stories
977.5K views2mo ago
unboxing the new mouse before anyone else gets it one more time
2.61×Demonstration openLive / event / BTSLaunch / dropRetail & availability
786.2K views2mo ago
RGB setup tour: reader edition (v9)
2.32×Problem cold-openVoiceover B-rollAwarenessPartnerships & collabs
699.9K views2mo ago
unboxing the new mouse before anyone else gets it (throwback)
2.32×Problem cold-openPhoto carouselLaunch / dropCulture & trends
698.7K views3mo ago
giveaway: tag a teammate who needs this pt 2
2.09×Problem cold-openTalking headCommerce pushCulture & trends
630.2K views3mo ago
this keyboard switch sound is unreasonably satisfying — rerun
2.01×Text-on-screen claimCreator UGC repostLaunch / dropFounder & company
606.0K views2mo ago
this keyboard switch sound is unreasonably satisfying
2.00×Result-first revealTalking headProduct proofCategory education
602.6K views3mo ago
behind the scenes at the design lab (v16)
1.96×Result-first revealTalking headProduct proofCategory education
590.9K views1mo ago
RGB setup tour: reader edition (v15)
1.94×Narrative cold-openTalking headEducationTeam & culture
586.2K views1mo ago